In recent years, the "thrifty economy" has quietly emerged among young people. From "group-buying consumption" to "second-hand transactions", from "expired food" to "substitute goods", young people are becoming increasingly meticulous in their spending, emphasizing "value for money" rather than blindly pursuing "high-priced brands". This trend has had an impact on all industries. In the face of young people's "save whenever possible" consumption attitude, how should eyewear companies adjust their strategies to better align with the consumption habits of young people?
08-20/2025